A NON-ORDINARY PATH IN DESIGN
Different experiences by design
Yes, non-ordinary. In three ways.
First, we are doing design after design. Keeping into account the global changes, the revised nature of design (unnecessary?) and the designer’s profile emerging, we are facing a radical variation in the methodology such as to allow us to talk about an “after design” era.
Second, we’ve never practiced the orthodoxy of specialization, visibility at all costs and condescension, favoring ethical thinking and the obsession to do the right thing.
Third, we have often found ourselves operating in countries, regions and cities generally considered to be outside the usual design routes. Always with great excitement, openness and curiosity, always acquiring new knowledge, refining sensitivity, changing – even just a little – ourselves.